Gennaro, Inc. Develops LOOK Fabulous SHARE Confidence jewelry collection in support of Strong Women, Strong Girls
Gennaro, Inc., run under the leadership of Stefanie Casinelli Taylor says, “Our Company has experienced exponential growth and visibility over the past ten years and with that comes a sense of civic responsibility to give back to the community. We are passionate about connecting with girls and empowering them with the tools they need to become self-sufficient, independent and strong, and this is an excellent opportunity for our company to get involved and help call attention to this national conversation.” Gennaro hopes retailers around the country will allocate the collection in their stores providing them with the opportunity to levitate their own brand with custom packaging as well as showcase this pressing issue.
SWSG, continues to make an invaluable impact through its powerful mentoring program. Dedicated to the development of strong, confident girls, SWSG delivers a school based structured mentoring program targeting three generations of girls and women. Elementary aged girls are mentored by college-aged women who are in turn mentored by professional women.
SWSG’s mission to eradicate the ambition gap with an organizational model that encompasses three separate demographics of girls and women is in perfect alignment with Gennaro’s core values and customer markets. Gennaro has developed a line of jewelry where a portion of the net sales goes directly to support SWSG. Taylor says “We have segmented the line by both price point and demographic catering to 15 – 25 year olds and ages 25 – 60. Our goal is to create and distribute this important on-trend jewelry line, fully utilizing our network and capacity to focus on this important and complex mission. In the process, wearing our beautiful jewelry will hopefully inspire girls and women to feel as beautiful and confident inside as they will look outside!”
Gennaro, Inc. is a Rhode Island based, third generation women owned and operated family business, and global supplier of private label fashion jewelry and accessories for most every Specialty, Department and Mass Merchant retailer in America. For more information about Gennaro, Inc. or the LOOK Fabulous SHARE Confidence product line contact Amy Tormey, Director of Marketing and Business Development at firstname.lastname@example.org.
Learn more about STRONG WOMEN, STRONG GIRLS at SWSG.ORG.